LEAP 60: Helping Consultants, Coaches & Trainers Set Up Their Marketing Foundation

LEAP 60 is a fully customized 60-day marketing program for coaches, consultants, and trainers. We bundle brand strategy, SEO, ads, content, and email — all built together, the right way, customized to your practice.

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As a Coach, Consultant, or Trainer, Don't Let Marketing Hold You Back.

Coaches, consultants, and trainers don’t struggle because they lack expertise. They struggle because they’ve never had a marketing system built specifically for them.

Not a course. Not a template. Not generic advice.

What they need is someone to sit down, understand their practice, and build the real thing — messaging that sounds like them, a website structure that earns search visibility, ads that are ready when they are, and email systems integrated with their websites that nurture leads while they focus on clients.

That’s exactly what LEAP 60 does.

What Is LEAP 60 for Coaches, Consultants & Trainers?

A Guided, Customized Marketing Program: Designed Specifically for Your Practice

LEAP 60 is a structured 60-day program where our team works alongside you to build the marketing foundation your coaching, consulting, or training business actually needs.

Everything is customized. Nothing is templated. And at every stage, we review the work with you so that what gets built out reflects your voice, your audience, and your goals.

At the end of LEAP 60, you’ll have:

A brand story, positioning framework, and overall marketing strategy you can stand behind confidently and go to market with
An SEO-ready website structure built around your services and your market
Google and social ad campaigns that are set up in advance and ready to activate when you want
A 12-month content plan plus social media templates you can use all year
Automated email sequences that nurture leads and build trust

This is not consulting advice that you have to figure out how to implement. This is the actual build, done with you, reviewed with you, and handed off, ready to use.

How LEAP 60 Works

Built in Four Phases: Reviewed at Every Step

Foundation

Brand & Narrative Strategy: We start by understanding who you are, who you serve, and what makes your practice distinct. From that, we craft your positioning, messaging framework, and brand narrative – then review it with you until it's exactly right.

Structure

SEO & Website Structure: We build an SEO foundation tailored to your services, including keyword research, competitive analysis, and on-page recommendations for your key pages. If you have an existing site, we audit and optimize it. If not, we give you the structure to build it right.

Tactics

Ads & Reach: We set up your Google Ads account, campaign structure, and ad copy – plus targeting and retargeting for Facebook, Instagram, and LinkedIn. Everything is structured so you can activate immediately or when you're ready to invest in paid traffic.

Engagement

Content, Email & Lead Nurture: We build the systems that keep your audience engaged. A 12-month content plan, up to 24 social media post templates, email automation sequences, and a newsletter template, all customized to your voice and your practice.

The Foundation: BRAND & NARRATIVE

We start by clarifying how you show up in the market — so your message is clear, confident, and consistent everywhere

What’s Included:

Brand positioning and messaging framework
Clear articulation of who you help and why
Narrative you can use across your site, ads, and content
General strategy for channels, outreach, funnels

Result: A brand story you can confidently stand behind

The Structure: SEO Framework Built for Your Practice

We create an SEO foundation customized to your coaching or consulting business — whether you already have a website or not.

What’s Included:

SEO analysis of your existing site (if applicable)
Competitive analysis of 2 relevant competitors
Keyword research aligned to your services
On-page SEO recommendations for up to 5 key pages

Result: A website structure built for long-term visibility

actical Framework: Ads & Reach

Google Ads Setup

Account setup or restructuring
Campaign and ad group structure
Ad copy written for your offer

Social Media Ads Setup

Targeting and retargeting setup
Facebook, Instagram & LinkedIn ready

Result: Everything is structured so you can activate when ready, without rebuilding later.

Content & Visibility: Without the Burnout

Consistency matters. We remove the guesswork.

Includes:

A 12-month content plan (blogs, webinars, lead magnet)
Up to 24 social media post templates you can reuse all year

Result: A clear plan for staying visible without scrambling

Engagement & Email Systems

Leads don’t convert on their own. We set up the systems that keep conversations moving.

Includes:

Email platform setup or audit
Lead nurture automation (3–5 emails)
Long-term automation (5–7 emails)
Newsletter template + launch email

Result: Email systems that work while you focus on clients

What You’ll Have at the End of LEAP 60 Program

A practical action plan that fits your style of coaching

Clear brand story and positioning
SEO-ready website foundation
Ads structured for growth
Content and email systems in place for better engagement and conversion

Confidence in your marketing direction

WHY THE FULL PROGRAM - Why We Recommend Going Through the Complete LEAP 60 Program

Marketing works when the pieces work together. A strong brand message only converts if your website is structured for it. SEO only pays off if your content reinforces it. Ads perform better when your email system is ready to catch and nurture the leads they generate.

That’s why LEAP 60 is delivered as a complete program, not a menu of services. Each phase builds on the last. Skipping pieces doesn’t save time; it creates gaps that cost you later.

If you want to see real marketing impact, the full program is how you get there.

WHO IT'S FOR: LEAP 60 is Built for Coaches, Consultants, and Trainers Who:

Are launching a practice and want to start with a real foundation – not guesswork
Have been in business, but know their marketing is scattered, inconsistent, or unclear
Are tired of piecemeal tactics that don’t add up to a system
Want a team of marketing experts to build it with them – not a course to figure out alone
Are serious about growing their practice and want marketing that reflects that

Ready to Take the Leap?

Let’s see if LEAP 60 is the right marketing program for your coaching, consulting, or training business.

Book a Discovery Call

LEAP 60 Add-ons

Website Build

No website? No problem. If you need a new site built from scratch, our team designs and develops a complete, SEO-optimized, mobile-responsive website tailored to your practice – built to convert the right visitors into leads from day one.

Ongoing Marketing Operations

Prefer to hand off the execution entirely? After LEAP 60, you can bring us on to manage and run your marketing – ads, content, email, and more. We handle the work so you can stay focused on your clients.

LEAP 60 | Frequently Asked Questions

Who is LEAP 60 designed for?

LEAP 60 is built for coaches, consultants, and trainers who want to start or grow their practice with a solid marketing foundation. It’s especially helpful if you want clarity, structure, and systems — not random tactics.

Is LEAP 60 a course or training program?

No. LEAP 60 is a guided, done-with-you marketing setup. We don’t just teach concepts — we help you build the actual assets, frameworks, and systems your business needs.

Do I need to already have a website or marketing tools?

No. If you already have a website or tools, we audit and optimize them. If you don’t, we still create the structure and recommendations you’ll need to move forward confidently.

How hands-on do I need to be during the program?

You’ll be involved during strategy, reviews, and approvals, but we handle the heavy lifting. The goal is to move your marketing forward without overwhelming you.

Can I skip parts of the program or choose only specific services?

LEAP 60 is a structured program and is delivered as a complete package. We’ve designed it this way because the pieces work best together — skipping steps often leads to gaps or rework later.

Why do you require going through the full program?

Marketing is most effective when brand, structure, tactics, and engagement systems are aligned. LEAP 60 ensures everything works together, giving you a stronger foundation and better long-term results than piecemeal services.

What happens after the 60 days?

At the end of the program, you’ll have a clear roadmap and working systems. You can implement on your own or continue with us through optional implementation or ongoing support.

Is LEAP 60 a good fit if I already have some marketing in place?

Yes. Many clients come in with existing assets. LEAP 60 helps refine, reorganize, and strengthen what you already have — while filling in the gaps.

What if I’m not sure this program is right for me?

That’s completely fine. We recommend starting with a discovery call and speaking with our marketing team to see if LEAP 60 aligns with where you are today.

Testimonials

Trusted by Coaches and Consultants

"So far, my business has tripled over the last few months since working with Tim and Boney. They provided a free initial and comprehensive consultation over zoom to discuss possible plans to meet my needs. Afterwards, they sent me a document to complete in detail. In less than a week, they produced a detailed plan, with suggestions I could do myself to save money. They are very easy to work with, and it was a very good financial investment. I have recommended Marketing Nice Guys to a few others so far."

Miki Tesh

Owner, ESA Texas

"When I started building the leadership development business (Tremble Influence Academy), I had excellent products that my clients absolutely loved, but I lacked a strategic approach to marketing my courses, products, and services to gain more clients. Marketing Nice Guys worked with me to understand my audience and messaging, helped develop a unique value proposition, and created a customized content marketing plan based on my strengths, current activities, budget, and resource constraints. What I especially liked was how all the various marketing activities and campaigns fit together as part of a larger whole. All personalized towards helping me market the course. With the plan, I could see a path to better engaging, acquiring, and converting potential customers. Thanks Marketing Nice Guys!"

Alex Tremble

Certified Speaker, Teacher and Coach, Alextremble.com

"Tim and Boney are experts in digital marketing and tailor-made a strategy for my practice. They are accessible, easy to understand, and true to their name, Nice Guys. Highest possible recommendation. "

Michael Yeager

Attorney and Owner, Border Pathways

Take the First Step

If this resonates, let’s talk. We’ll walk you through the process, answer your questions, and see if it’s a good fit. No pressure, no pitch.